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Business and Entrepreneurs

What Pizza Hut can teach you about business

About a month ago, I left behind the teensy town of Harrow and made my way to the big city of Windsor. It’s been years since I lived in the city and if you’ve ever lived in a small hamlet, you’ll know that your choice of restaurants and pizza joints leaves something to be desired. [...]

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shake – shake – shake. we’re mixin’ it up, baby!

Wanna play a game? I’ve changed a bunch of things on the site – some dramatic and some you probably won’t notice unless you had a problem. How many can you find? I was never great at waiting around, so I’m gonna give you some clues. 1. Look up. Way up. That shiny new header [...]

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scarcity out. isolation in.

CLOSING TOMORROW. LIMITED TIME OFFER. BUY NOW OR …. ELSE. Nearly every internet marketer I’ve seen uses scarcity in their product launches for one very good reason: it works. The problem is that everyone is doing it so it quickly becomes outdated and overused. Overused means that by the time your audience sees your pitch, [...]

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